We are thrilled to announce that Trade-Club has been prominently featured in a recent article on Phoenix News, titled “消费者行为的转变：数字化对购物习惯的影响” (“The Shift in Consumer Behavior: Impact of Digitalization on Shopping Habits”).
The article delves into how digital technologies are reshaping global consumer shopping habits, emphasizing the growing importance of e-commerce, mobile shopping, and social media influence. It highlights Trade-Club‘s pivotal role in assisting small and medium-sized enterprises (SMEs) from China and Southeast Asia to navigate these changes effectively.
Key points from the article include:
- Rise of E-commerce: The article notes that, according to Statista, global e-commerce sales are projected to surpass $5 trillion in 2024. In this context, Trade-Club‘s sales data indicates a significant increase in SMEs from Southeast Asia engaging on our platform, particularly in sectors like electronics, fashion, sports, and home goods.
- Expansion of Mobile Shopping: With over 60% of consumers reportedly using smartphones for shopping, Trade-Club has optimized its platform for mobile users. This enhancement enables sellers to connect more effectively with mobile shoppers, improving conversion rates.
- Influence of Social Media: The article highlights that more than half of global internet users discover new brands and products through social media. Trade-Club supports SMEs in leveraging social media for brand promotion by integrating marketing tools that foster closer connections with consumers.
Addressing challenges such as trust issues, privacy concerns, logistical complexities, and the growing emphasis on sustainable consumption, Trade-Club has implemented robust security measures, partnered with local logistics providers, and encouraged eco-friendly product offerings. These initiatives aim to enhance customer satisfaction and build consumer trust.
We are honored by this recognition and remain committed to empowering SMEs to thrive in the evolving digital marketplace.
🔗 Read the Full Article Here:
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We are honored by this recognition and remain dedicated to empowering SMEs worldwide! 🚀